How to order an ad broadcast
Step by step on the bot's screens: mode, post, audience, slots, and confirmation.
A broadcast sends your post to MGRAM bot users as a regular Telegram message — with text, media, and buttons. A message costs 0.03 ₽, in SMART mode — 0.04 ₽; each audience filter adds 0.01 ₽ per message.
Before you start
- An ad post. You can create it right while ordering — see How to create an ad post.
- Money on your balance: the order amount is reserved when you place it. If it's short, the bot offers to top up the missing amount at the confirmation step.
How to order a broadcast
Specialized advertising platform
Buy / Sell ads in Telegram bots with MGRAM.
Public advertising bot catalogTap “Create new order”
It's the first button; below it are your past orders and their statuses.
› Advertising order management
╰ Your orders: 3
Completed 
In review 
Rejected
Create new order
Broadcast #1042 (10k/10k)Reply Ads #87 (2 340)
Subscribers #12 (150)Choose “Ad broadcasts”
At step 1 the bot offers four services — tap “Ad broadcasts”.
› Creating your new advertising order
╰ Step 1 › Service type
Choose a service type
Order promotion for your goal — pick it with the buttons below: an ad post in bots, real subscribers to channels or chats or starts of your bot.12:30
Ad broadcasts
Reply Ads
Subscribers to channels / chats
Bot / MiniApp startsChoose the mode
Smart matches the audience to your post — this mode is recommended. In “Standard” mode you choose bot topics yourself. “Click tracking” counts clicks on the post's buttons and links. Tap “Next step”.
› Creating your new advertising order
╰ Step 2 of 7 › Broadcast settings
Selected settings
12:30Mode: Smart (Recommended)
On
About these settings
SmartStandardClick trackingChoose the post
Tap a ready post or “Create new advertising post”. A green icon — the post is already checked, yellow — the order goes through moderation. In “Standard” mode the bot then asks you to choose up to 3 topics.
› Creating your new advertising order
╰ Step 3 of 7 › Choose a post
No moderation needed Moderation required
Create new advertising postElectronics sale • #1201New season • #1188Set up the audience
Here are GEO and filters: stars level, Premium, verification, avatar, bio, and gifts. Each filter adds 0.01 ₽ per message, and “Available recipients” is recalculated right away. Tap “Next step”.
› Creating your new advertising order
╰ Step 4 of 7 › Audience filters
Audience parameters
Financial information
12:30
Audience GEO settings
Audience filters: All
Stars level 2+PremiumVerified IDWith avatarsWith bioWith giftsChoose the day and slots
Tap “Today” or “Tomorrow” and choose up to two slots. The number on a button is how many recipients are available at that hour; past slots are marked red. Then “Next step”.
› Creating your new advertising order
╰ Step 5 of 7 › Broadcast time slots
Audience parameters
Financial information
12:30
TodayTomorrow00:0002:0004:0006:0008:0010:0018:00 · 1342.5kEnter the number of messages
Send a number or tap “Maximum messages” or “Use full balance”.
› Creating your new advertising order
╰ Step 6 of 7 › Recipient count
Audience parameters
Financial information
Enter the recipient count or choose a quick option:
12:30Cancel orderConfirm the order
Check the parameters and the cost and tap “Confirm order”. The amount is reserved on your balance.
› Creating your new advertising order
╰ Step 7 of 7 › Confirmation
Broadcast settings
Financial information
12:30
Confirm orderCancel orderWhat happens next
- If the post is new, the order goes to moderation — up to 24 hours.
- After approval the order waits for the chosen slot — status “Scheduled”.
- In the slot the bots send the post — status “Running”.
- When the broadcast ends, you get an “Order completed” notification.
Only delivered messages are paid: money for undelivered ones goes back to your balance. Details — How broadcasts work and Slots and send time.