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How to order Reply Ads

Step by step on the bot's screens: post, limit, creating the order, and starting it after moderation.

Updated October 16, 20262 min read4 views

Reply Ads: your short post reaches a user right after the bot's reply. The price is 120 ₽ per 1,000 delivered impressions, charged after each impression.

Before you start

  • A Reply Ads post — up to 160 characters, with an optional photo or GIF and buttons. You can create it right in the order — see How to create an ad post.
  • Money on your balance. Nothing is charged when the order is created.

How to order Reply Ads

1

Open “My orders”

Send /start to @mgram_robot and tap “My orders” in the main menu.

MGRAMbot
Today
/start12:30

Specialized advertising platform
Buy / Sell ads in Telegram bots with MGRAM.

12:30
Public advertising bot catalog
My botsMy orders (3)
My postsMy profile
ToolsSupport
2

Tap “Create new order”

It's the first button; below it are your past orders and their statuses.

MGRAMbot
Today

› Advertising order management
 ╰ Your orders: 3

Completed  In review  Rejected

12:30
Create new order
Broadcast #1042 (10k/10k)
Reply Ads #87 (2 340)
Subscribers #12 (150)
« Back to menu
3

Choose “Reply Ads”

At step 1 the bot offers four services — tap “Reply Ads”.

MGRAMbot
Today

› Creating your new advertising order
 ╰ Step 1 › Service type

Choose a service type

Order promotion for your goal — pick it with the buttons below: an ad post in bots, real subscribers to channels or chats or starts of your bot.
12:30
Ad broadcasts
Reply Ads
Subscribers to channels / chats
Bot / MiniApp starts
« Back to orders
4

Choose the post

Tap a ready Reply Ads post or “Create new advertising post”. A green icon — the post is already checked, yellow — the order goes through moderation.

MGRAMbot
Today

› Creating your new advertising order
 ╰ Step 2 of 4 › Choose a post

No moderation needed Moderation required

12:30
Create new advertising post
Up to 40% off • #1205
New this week • #1190
« Back
5

Set the limit

Send a number — how many impressions to buy, from 1 to 10,000,000 — or tap “Skip”: then impressions run while your balance lasts. You can change the limit later.

MGRAMbot
Today

› Creating your new advertising order
 ╰ Step 3 of 4 › ReplyAds limit

Reply Ads parameters

Post: Up to 40% off
Impression limit: No limit — by balance

Enter the ReplyAds limit as a number or press «Skip» — without a limit ads run while your balance lasts.

12:30
Skip
« BackCancel order
500012:31
6

Create the order

Check the post, the price, and the limit and tap “Create order”. Nothing is charged yet.

MGRAMbot
Today

› Creating your new advertising order
 ╰ Step 4 of 4 › Confirmation

Reply Ads parameters

Post: Up to 40% off
Price per impression: 0.12 ₽
Price per 1,000 impressions: 120.00 ₽
Impression limit: 5 000

Your balance is charged only for impressions actually delivered — immediately after each impression.

12:30
Create orderCancel order
« Back
7

Start it after moderation

A new post is checked within 24 hours — you'll get an “order approved” notification. Open the order in “My orders” and tap “Start”. “Settings” hold the audience, events, frequency, and period.

MGRAMbot
Today

› Detailed advertising order details
 ╰ Order #87 › Reply Ads

Order status › Waiting

Post: Up to 40% off
Shown: 0 times

Financial information

Price per impression: 0.12 ₽
Available from balance: 6 250
Spent: 0.00 ₽
12:30
StartRefresh
AnalyticsSettings
« Back to orders

What happens next

  • “Refresh” — fresh numbers: shown, clicks, spent.
  • “Analytics” — a detailed report on the order.
  • You can stop and start the order again at any time in its card.

Details — Reply Ads settings and Reply Ads billing.