Service audience verification
A periodic activity check of connected bots' audiences.
To make sure advertisers pay only for a live audience, MGRAM periodically checks how active the users of connected bots are.
What it is
No more than once per calendar month, MGRAM may run a service broadcast to the entire available audience of a connected bot.
Why
- Check audience activity.
- Find unreachable and inactive recipients — for example, those who blocked the bot.
- Remove stale data so advertisers don't pay for “dead” contacts and the bot doesn't lose orders due to low deliverability.
What owners should know
- A service broadcast happens no more than once per calendar month.
- It's done for technical purposes at MGRAM's discretion.
- After the check, the available audience in MGRAM may shrink — it means inactive recipients were excluded. More — Bot audience and activity checks.
This condition is described in the Terms of Service — by connecting a bot, the owner agrees to it.